{'It’s like they’ve erupted out of someone’s subconscious': how horror has taken over today's movie theaters.
The most significant surprise the film industry has experienced in 2025? The comeback of horror as a dominant force at the UK film market.
As a genre, it has notably exceeded previous years with a 22% rise compared to last year for the British and Irish cinemas: over £83 million this year, compared with £68 million the previous year.
“Last year, no horror film reached £10m at the UK or Irish box office. This year, five films have,” comments a film industry analyst.
The major successes of the year – Weapons (£11.4m), Sinners (£16.2 million), The Conjuring Last Rites (£14.98 million) and 28 Years Later (£15.54 million) – have all stayed in the theaters and in the audience's minds.
Even though much of the professional discussion highlights the singular brilliance of prominent auteurs, their achievements indicate something changing between moviegoers and the genre.
“Many have expressed, ‘You should watch this even if horror isn’t your thing,’” explains a film distribution executive.
“Such movies experiment with style and format to produce entirely fresh content, connecting with viewers on a new level.”
But beyond aesthetic quality, the consistent popularity of horror movies this year implies they are giving moviegoers something that’s highly necessary: emotional release.
“Currently, cinema mirrors the widespread anger, fear, and societal splits,” notes a genre expert.
“The genre masterfully exploits common anxieties, magnifying them so that everyday stresses fade beside the cinematic horror,” remarks a respected writer of vampire and monster cinema.
Amid a global headlines featuring war, border tensions, far-right movements, and environmental crises, witches, zombies and vengeful spirits connect in new ways with filmg oers.
“It’s been noted that vampire cinema thrives during periods of economic hardship,” comments an actress from a successful fright film.
“This symbolizes the way modern economies can exhaust human spirit.”
From film's inception, societal turmoil has shaped horror.
Analysts point to the rise of European artistic movements after the WWI and the turbulent times of the early Weimar Republic, with movies such as The Cabinet of Dr Caligari and Nosferatu: A Symphony of Horror.
Subsequently came the 1930s depression and Universal Studios’ Frankenstein and The Wolfman.
“The classic example is Dracula: you get this invasion of Britain by someone from eastern Europe who then causes this infection that gets spread in all sorts of ways and threatens the Anglo-Saxon heroes,” explains a commentator.
“Thus, it mirrors widespread fears about migration.”
The phantom of migration influenced the newly launched folk horror a recent film title.
Its writer-director clarifies: “I wanted to explore ideas around the rise of populism. Firstly, slogans like ‘Let’s Make Britain Great Again’, that harken back to some fantasy time when things were ‘better’, but only if you were a rich white man.”
“Secondly, the idea that you could be with someone you know and then suddenly they blurt out something round the dinner table or in a Facebook post and you’re like, ‘Where did that come from?’”
Arguably, the modern period of praised, culturally aware scary films began with a brilliant satire released a year after a contentious political era.
It sparked a fresh generation of innovative filmmakers, including several notable names.
“Those years were remarkably vibrant,” says a filmmaker whose project about a deadly unborn child was one of the era’s tentpole movies.
“In my view, it marked the start of a phase where filmmakers embraced wildly creative horror with artistic ambitions.”
The director, currently developing another scary story, continues: “Over 10 years, audiences’ minds have been opening up to much more of that.”
Simultaneously, there has been a revival of the genre’s less celebrated output.
Earlier this year, a nicke l venue opened in a major city, showing cult classics such as a quirky horror title, a classic adaptation and the modern reinterpretation of Dr Caligari.
The re-appreciation of this “gritty and loud” genre is, according to the venue creator, a clear response to the formulaic productions churned out at the theaters.
“It counters the polished content from big producers. The industry has become blander and more foreseeable. Numerous blockbusters share the same traits,” he explains.
“In contrast [these alternative films] are a bit broken. It’s like they’ve erupted out of someone’s subconscious and been planted out there without corporate interference.”
Horror films continue to upset the establishment.
“They have this strange ability to seem old fashioned and up to the minute, both at the same time,” notes an authority.
In addition to the return of the insane researcher motif – with several renditions of a classic novel imminent – he anticipates we will see horror films in the near future reacting to our present fears: about AI’s dominance in the coming decades and “monstrous metaphors in power structures”.
Meanwhile, a religious-themed scare film a forthcoming title – which depicts the events of Mary and Joseph’s struggles after the nativity, and features well-known actors as the divine couple – is set for release later this year, and will certainly send a ripple through the Christian right in the US.</